Hi, I'm Logan.


With a brand strategy background that’s both deep and dynamic, Logan is a versatile innovator with a knack for inspiring others. He believes that rigorous experimentation and rhythmic collaboration are forces for collective good—within project teams, and across stakeholders. 

This philosophy has guided him as he’s helped clients make disruptive discoveries and build great experiences, all while forming deeper connections with their consumers.

Prior to reigniting Planet Proto 1.0 and joining LPK, Logan spent several years leading award-winning design teams and creating ideas, content, and products at ?What If! Innovation, Vivaldi Group, Something Different, VSA Partners, Jones Knowles Ritchie, and Team Epiphany.

When I’m not busy unlocking growth opportunities for clients, you can find me walking my dog, formulating the best gin and tonic you’ll ever have, or investing in assets to unlock my own growth as a sneaker collector / crypto trader.

An experimental strategist who believes in the power of teamwork.


2020 AVA Gold Award


2019 Webby Honoree

Rally Bus

2018 Notable Alumni

The New School

Past Clients

references that say i'm awesome.

Patti McConnell, Co-Founder

Something Different

Erich Joachimsthaler, CEO
Vivaldi Group

Tim Maleeny, Chief Strategy Officer  


Fred Sham, Assc. Partner  

?What If! Innovation

Michael Girts, Assc. Partner

VSA Partners

Tom Ajello, CCO

Vivaldi Group

John Bruce, Program Director 

Parsons: School of Design